2024 Athena Summit: A Celebration of Unstoppable Women in Entrepreneurship

The 2024 Athena Women’s Entrepreneurship Summit showcased the remarkable journey of female entrepreneurs overcoming barriers in sports, venture capital, and AI. Hosted by USC Marshall’s Lloyd Greif Center for Entrepreneurial Studies, the summit emphasized the critical need for more female entrepreneurs in a world where women remain a minority in leadership roles. Despite achieving gender parity in MBA and undergraduate programs, the summit underscored the ongoing struggle for equal representation in the business realm. Featuring influential speakers like Julie Uhrman of Angel City FC, the event highlighted the power of community impact and the importance of authentic relationships in building successful ventures. The summit also delved into the challenges and opportunities presented by AI, urging women to ensure their voices are heard in tech development. This gathering not only celebrated the achievements of women in business but also reinforced the commitment to changing the entrepreneurial landscape for the better.
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